4 Part Webinar Series

GovCon TrailBlazers: Igniting Innovation & Strategy

In an ever-evolving landscape of government contracting, staying ahead of the curve requires more than just luck – it demands trailblazing innovation and strategic thinking. That’s why we’re thrilled to introduce GovCon TrailBlazers, a ground-breaking campaign designed specifically for capture, proposal, and business development professionals in Government contracting.

Date & Time

September 19th – October 1st

About this Event

As a capture, proposal, or business development professional in Government contracting, your career depends on staying informed about the latest trends, tactics, and technologies shaping this dynamic industry. GovCon TrailBlazers provides you with:

  1. Secrets to Getting Cooperation, Support and “Buy-in” from Key Individuals: Learn strategies to gain cooperation and support from stakeholders, leveraging influence, building trust, and creating a shared vision for organizational alignment, with practical examples and interactive exercises.

  2. Data Management: Best Practices for GovCon: Discover effective data management solutions for government contractors using SharePoint, including best practices for file structures, metadata tags, and search capabilities, through WickedPoint’s expertise.

  3. Avoiding Inefficiencies: How to Remove Common Mistakes in GovCon: Identify and eliminate inefficiencies in government contracting with VisibleThread’s VT Docs solution, through real-life use cases and strategies for maximizing ROI on technology investments.

  4. AI in GovCon: Asking the Right Questions: Empower your proposal teams to evaluate AI platforms effectively, understand the benefits of GenAI, and gain insights from AI expert Heather Murray and VisibleThread CEO Fergal McGovern on making informed decisions about AI investments.

Register to Access Everything

Don't miss out on your FREE ticket:

  1. Exclusive Insights from AI Leaders:
    Hear from top AI experts and thought leaders about the latest trends, innovations, and applications in proposal management.

  2. Networking Opportunities:
    Connect with over 3000 professionals from the proposal management community, fostering valuable relationships and collaborations.

  3. Demystifying AI in Proposal Management:
    Gain a clear understanding of how AI is transforming the industry, with practical insights and applications you can implement.

  4. First Look at Cutting-Edge Tools:
    Be among the first to discover VisibleThread’s upcoming AI-driven tools and features, designed to optimize your processes and outputs.

  5. Enhance Your Professional Skills:
    Learn how to leverage AI in your work, staying ahead of the curve in a rapidly evolving industry, and enhancing your professional value.

Agenda:

Part 1: Secrets to Getting Cooperation, Support and "Buy-in" from Key Individuals

Join us for an insightful webinar where we delve into effective strategies for gaining cooperation and support from various stakeholders, including Sales, Capture, Leadership, and Government representatives. This session will cover techniques such as leveraging influence, building trust, and creating a shared vision to ensure alignment and buy-in across your organization.

Key Highlights:

  • Understand the needs and motivations of different individuals within your organization.
  • Learn practical strategies to influence and engage stakeholders effectively.
  • Explore real-world examples and case studies demonstrating successful application of these techniques.
  • Participate in interactive discussions and exercises designed to enhance your learning experience.

Cynthia Bruce CF APMP, Associate Director, Proposal Development, Precise ParkLink

September 19th, 11 AM ET

Part 2: Data Management: Best Practices for GovCon

Join us for an exclusive webinar in partnership with WickedPoint, an expert agency in SharePoint solutions for government contractors (GovCon). Discover how WickedPoint’s expertise in proposal development, process improvement, knowledge management, and user experience design can revolutionize your organization’s collaboration and content management capabilities.

Key Highlights:

  • Learn what constitutes a right solution for you when it comes to data management
  • Understand how SharePoint can be leveraged effectively as part of a comprehensive data management strategy
  • Discover best practices for file structures and organization within SharePoint, including:
    • Creating effective folders and subfolders
    • Using metadata tags and columns efficiently
    • Implementing sorting and filtering capabilities

Michele (Sheli) Sandell, CLSSGB, Partner, WickedPoint

Natasha Adams, PMP, CKM, CLSSGB, Partner, WickedPoint

September 26th, 11 AM ET

Part 3: Avoiding Inefficiencies: How to Remove Common Mistakes GovCon

Are you tired of wasting valuable time and resources on tedious administrative tasks? Do you struggle to keep up with the demands of government contracting while trying to maintain a competitive edge?

Join us for an exclusive webinar where we’ll dive into real-life use cases that demonstrate how customers have leveraged VisibleThread’s VT Docs solution to eliminate countless hours spent on mundane tasks. You’ll learn about specific pain points and challenges faced by GovCon organizations, as well as the transformative impact of investing in technology.

In this informative session, you’ll discover:

  • The top inefficiencies plaguing government contracting businesses today
  • Real-world examples of how VT Docs has helped customers streamline their operations and reduce administrative burdens
  • Life-changing tasks that have been automated or significantly improved with VT Docs’ capabilities
  • Proven strategies for maximizing the ROI on your technology investments
 

Plus, get a first look at the State of the GovCon Industry Survey Results by VisibleThread. We’ll be examining true reflections of over 50 of the top GovCon organizations. And, sharing best practices from your peers, providing you with the insights needed to stay ahead in this competitive landscape.

Kyle Peterson, VP of Account Strategy & CS, VisibleThread

Micheál McGrath, VP of Marketing & Business Development, VisibleThread

October 1st, 11 AM ET

Part 4: AI in GovCon: Asking the Right Questions

Are you looking to harness the power of Artificial Intelligence (AI) to drive growth and innovation within your Government Contracting organization? Join us for an exclusive webinar where we’ll explore the world of GenAI, specifically designed for Government Contractors.

In this interview-style session, renowned AI expert Heather Murray will sit down with VisibleThread CEO Fergal McGovern to discuss the true benefits of GenAI in GovCon.

You’ll learn how to:

  • Empower your proposal teams to investigate and evaluate AI platforms effectively
  • Ask the right questions when considering a GenAI solution for your organization
  • Uncover the hidden value that GenAI can bring to your business, including improved efficiency, enhanced decision-making, and increased competitiveness

Heather Murray is an expert in her field, with a passion for making complex tech concepts accessible to non-technical professionals. As founder of AI for Non-Techies and Women in AI network, Heather has worked with some of the world’s leading brands, generating over $75 million in revenue via AI solutions.

Fergal McGovern is CEO of VisibleThread, a leader in data management solutions for GovCon organizations. With extensive experience in developing innovative technology products, Fergal will share his insights on how GenAI can transform your organization’s operations and drive success.

Join us as Heather and Fergal explore the world of AI in Government Contracting, providing practical advice and actionable takeaways to help you make informed decisions about investing in this game-changing technology. Register now for an enlightening conversation that will leave you equipped with the knowledge to harness the power of GenAI!

Heather Murray, Founder of AI for Non-Techies

Fergal McGovern, Founder and CEO of VisibleThread

Meet our incredible speakers

Heather Murray

Founder

AI for Non-Techies

Heather Murray

Founder

AI for Non-Techies

A distinguished leader in the field of artificial intelligence and marketing, with a career spanning over two decades. As the founder of AI for Non-Techies and the Women in AI network, she has pioneered initiatives to make AI accessible and inclusive. Her innovative strategies have generated an impressive $75 million in revenue for clients, solidifying her reputation as a top 20 MarTech influencer globally. Heather’s expertise has been sought by industry giants such as Salesforce, Mitsubishi, Unilever, Nokia, HSBC, and Starling. Her thought leadership has been recognized by Forbes, where she has been featured four times.

Fergal McGovern

CEO and Founder

VisibleThread

Fergal McGovern

CEO and Founder

VisibleThread

Fergal is the founder and CEO of VisibleThread. Works closely with our strategic accounts including 11 of the top 15 US government contractors. Fergal’s vision is all about building trust, engagement, and understanding through AI-powered solutions that streamline operations and foster collaboration.

Cynthia Bruce

Associate Director and Bid and Proposal Strategist

Precise ParkLink

Cynthia Bruce

Associate Director and Bid and Proposal Strategist

Precise ParkLink

Cynthia Bruce is an accomplished Associate Director and Bid and Proposal Strategist with over eight years at Precise ParkLink. She excels in transforming ideas into winning solutions, driving automation, and maximizing ROI. Since March 2023, she has led proposal development in Toronto, Ontario, showcasing expertise in over 32 skills. Cynthia also serves as the Company Security Officer, demonstrating her strategic thinking and communication skills.

Natasha Adams, PMP, CKM, CLSSGB

Partner

WickedPoint

Natasha Adams, PMP, CKM, CLSSGB

Partner

WickedPoint

Natasha Adams is a Partner at Wicked Point, specializing in knowledge management, process improvement, quality assurance, strategic planning, and organizational change. Certified as a PMP, CKM, and CLSSGB, she brings extensive expertise and a strategic vision that drives transformative results. Natasha’s commitment to intuitive design and effective data presentation makes complex information accessible and actionable for all stakeholders.

Michele (Sheli) Sandell, CLSSGB

Bid & Proposal Systems Executive

WickedPoint

Michele (Sheli) Sandell, CLSSGB

Bid & Proposal Systems Executive

WickedPoint

With 30 years of professional experience, including over 25 years in proposal support, he has built proposal organizations for both large and small businesses. An energetic and results-oriented leader, he excels in mobilizing diverse teams to achieve corporate goals. He is an expert in identifying staffing needs, implementing pursuit processes, and creating synergy across organizations. Currently, he develops comprehensive Microsoft SharePoint solutions for content management and is a Certified Lean Six Sigma Green Belt.

Kyle Peterson

Vice President of Account Strategy & Customer Success

VisibleThread

Kyle Peterson

Vice President of Account Strategy & Customer Success

VisibleThread

Kyle Peterson is a seasoned leader in Customer Success and Contracts Management. As Vice President of Account Strategy & Customer Success at VisibleThread, he drives initiatives to enhance RFP and contract clarity and compliance, ensuring maximum customer value. Previously, he managed $500M+ contracts at Sierra Nevada Corporation, ensuring FAR/DFARS compliance and leading key negotiations. With a strong background in operations and contracts analysis, Kyle excels at optimizing processes and delivering exceptional customer outcomes.

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